Why TV Shopping Channels Are Overpriced

Why TV Shopping Channels Are Overpriced

Home TV shopping channels are still very popular, even in today’s age of internet shopping. However, concerns are being raised about whether people are becoming addicted to shopping from these channels. Instead of taking time to research and read say, pressure washers reviews before actually purchasing one through home TV shopping, they just go ahead and order right away because deals are “for a limited time only”. The questions is, are those items really good value for money as the channels claim?

When an item is being sold on a shopping channel, it will often have some sort of saving attached to it. This could be from a place that it is being sold elsewhere, or from the original selling price of the item. People are more likely to make a purchase if they think they are getting a bargain, but this may not always be the case.

Quoting against an RRP is a technique that is often used to show a saving. However, in some cases if the channel has manufactured the item themselves, then they can set the RRP at whatever level they choose, and therefore a product that seems to have a huge saving may not be worth anymore than you are actually paying for it.

Selling products that have been on the market for a length of time already can also make savings seem greater than they actually are. This is particularly true when selling electrical items. If a product was launched a couple of years ago for a particular price point, then it would have been worth a lot more then than it is now. You may even find that there is a newer version available.

If you are considering purchasing something from a home shopping channel, say a pressure washer, then perhaps the best advice is to do some research into the product and see if you can find it cheaper elsewhere. Home shopping channels will have presenters whose job it is to try and convince you that something is a great deal, but be aware that this may not always be the case.

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